Sunday, May 10, 2020
The ROI of Social Recruiting Exists
The ROI of Social Recruiting Exists The newly released Social Recruiting Survey results by Jobvite provides proof that social recruiting works! Employers are rapidly experimenting and often embracing the use of social networks to source and hire new employees. 94% of Companies Use (or plan to use) Social Recruiting When Jobvite first polled recruiters and hiring managers in 2008, only 78% stated they were using social networks to recruit. What a difference a few years makes! According to the Jobvite results, 73% of employers state they plan to increase their investment in social network recruiting. Why Social Recruiting Works In order to understand why social recruiting is working for employers, you have to understand how they are using the various networks. This should give you an idea. You can click on the image to view the details, here are the highlights from this: LinkedIn 96% Search for candidates 94% Contact candidates 93% Keep tabs on potential candidates 92% Vet candidates pre-interview 91% Post jobs Facebook 65% Showcase employer brand 51% Generate employee referrals 49% Post jobs 35% Vet candidates post-interview 31% Vet candidates pre-interview Twitter 47% Showcase employer brand 43% Post jobs 31% Generate employee referrals 19% Contact candidates 18% Vet candidates post-interview But to boil it down to the basics, this is what recruiters look for when they view candidate profiles on LinkedIn, Facebook and Twitter. The ROI for Recruiters Faster hires and less money spent! Plain and simple! Need More Help On Social Networks? If you are in job search or plan to be in job search, learn how to master these social networks! You can check out my suggestions for job seekers in todays US News World Report post.
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